Chapter Takeaway: Prototype early and often.
The Water's Rising
Prototyping may have to be done fast and in less than ideal conditions.
Kid Stuff
Be playful and be iterative.
Build to Learn
Build only the parts that you need, don't worry about the entire thing.
How Amazon Did It
"Quick prototyping is about acting before you've got the answers."
"Think about tackling the problem when you don't have the answers. Once you get in gear, you'll be surprised at how easily some of the solutions appear.
Make Your Luck
"Sketch ideas and make things, and you're likely to encourage accidental discoveries."
Prototypes Beat Pictures
They are wonderfully tangible, they keep things moving.
Living, moving prototypes can help shape your ideas.
Bit by Bit
Check in early and often.
Shoot the Bad Ideas First
Faster to shoot down a bad prototype then a bad concept. *don't think i quite agree with this one*
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